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Fitness Hygiene Literacy


Finance resources for healthy startups

Just like your personal health, your business's financial health depends on good habits and a consistent routine.

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Know your numbers (4)

Income Statement 101 - Featured image

2 min read

Income Statement 101

As a business founder, I’ve discovered people start companies for two fundamental reasons: (1) to solve a problem in the world and (2) to make money. Because I’m coming to you from the perspective of a financial technology company, let’s dive into...
Capitalization in Finance: What it Means and How to Set Up a Plan

6 min read

Financial Modeling for Operations: Part 3 – Capitalization in Finance

If you haven’t already, check out the first and second installments of of this series where I shared the first three key initiatives in optimizing customer acquisition and growth: the growth plan, the revenue plan, and the expense plan. In this...
Featured Image: Financial Modeling for Operations: Part 2 – Revenue & Expense Plan

2 min read

Financial modeling for operations: Part 2 – revenue & expense plan

Last week, I discussed how to optimize customer acquisition using objectives from the growth plan in your financial model. Like I shared last week, to maximize revenue as a business manager, you must analyze every step of the funnel and test...
Financial Modeling for Operations - Featured image

3 min read

Financial Modeling for Operations: Part 1 – Growth Plan

A crucial driver of your company’s growth is the effectiveness, and efficiency of your customer acquisition. To optimize revenue as a business manager, you must analyze every step of the funnel and test strategies that optimize success. In this...

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